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  • 1939

  • Hunter, Estelle B. (1939): Personality development: A practical self-teaching course comprising health, posture, dress, grooming, voice and speech, conversation, social and business etiquette, self-confidence, poise, living and working with others, acquiring background, improvement of mind and character, achieving success and happiness. Unit 5. Your way of life. Chicago: Better-Speech Institute of America

    DOI: https://doi.org/10.1037/14924-000 

    Abstract: Etiquette is sometimes thought of as an artificial and arbitrary set of rules and conventions that are irksome to follow, that hamper freedom and add unnecessarily to the complexity of life. As a matter of fact, the laws of social behavior, which we call good manners or etiquette, are not superimposed upon humanity; they have grown naturally out of human experience and need. They have developed through the ages and have become established because they make living and working together more agreeable. Etiquette is not the key to all our problems as social beings. Living and working successfully with others involves much more than mastery of the rules of etiquette. But etiquette does simplify life. Of all the lessons that we must learn in order to live successfully with others, the rules of etiquette are the easiest to master and for the effort expended probably bring the best return. This chapter discusses social, street, and business etiquette. (PsycINFO Database Record (c) 2016 APA, all rights reserved)

    Keywords: social behavior, social etiquette, street etiquette, business etiquette, good manners, Umgangsformen, Verhaltensforschung
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